by Aravind | Mar 20, 2025 | Business, Business Strategies, career, Marketing
The Digital Revolution in Local Dairy Shops Posted on A New Dawn for Dairy Business At 5 AM, your phone lights up with WhatsApp messages from customers. “Need extra milk today” or “Can you add some paneer to my order?” This is the...
by Prafulla | Mar 14, 2025 | Business, Business Strategies, Marketing
Selling Experiences, Not Just Products: Build a Brand Posted on Introduction: In today’s fast-paced Indian e-commerce market, businesses cannot just rely on selling products or services. The real competitive advantage lies in building a lifestyle brand that...
by Prafulla | Mar 2, 2025 | Business, Business Strategies, ecommerce, Marketing
Using Data to Make Smarter E-commerce Decisions Posted on Introduction: Running an online store means making a lot of decisions. Which products should you stock? Are your marketing efforts effective? For small e-commerce businesses, these choices can be...
by Prafulla | Jan 30, 2025 | Business, Business Strategies, career, Marketing
Build Your Personal Brand: A Guide for Entrepreneurs Posted on Introduction In today’s digital world, having a strong personal brand can be the difference between blending in and standing out. Think of your personal brand as the image or feeling people get when...
by Prafulla | Jan 17, 2025 | ecommerce, Business, Marketing
Choose a Shop Name That Customers Will Love and Remember Posted on Last week, I was having chai with my neighbor who wanted to start a tiffin service. “I’ll just use my surname – Sharma’s Tiffin,” he said. I smiled and asked, “How...
by Prafulla | Jan 2, 2025 | Business Strategies, ecommerce, Marketing
AI-Driven Personalisation: The Secret Sauce for Boosting Sales in 2024 Posted on Introduction: Who would have imagined in 2020 that we could read our customer’s minds. Today as we are in the year 2024, there have been some intense changes in the e-commerce...